Free SERP Similarity Tool
Instantly compare search results for any two keywords. See if they share the same intent and should target the same page—or need separate content.
Compare Keywords Now
“The SERP Similarity tool is a real gem. Cheaper and more effective than keyword insight serp similarity tool. Keep up the excellent work!”
Yonis Brioul
Consultant SEO | Magicien de la SERP
What is SERP Similarity?
SERP Similarity measures how alike the search results are for two different keywords. We analyze the top ranking URLs for each keyword in real-time.
A high similarity score (above 30-40%) means Google sees these keywords as having similar search intent—they can likely be targeted with a single piece of content.
Understanding this is vital for efficient keyword grouping and avoiding keyword cannibalization.
How to Use the SERP Similarity Tool
Get instant insights with live SERP data in just a few clicks
Enter Keywords
Type the two keywords you want to compare side by side.
Select Location
Choose your target location, language, and search engine.
Compare Results
Click 'Compare SERP Results' to analyze both keywords.
See Overlap
Instantly view similarity score and overlapping URLs.
Benefits of Checking SERP Similarity
Save Time
Get instant comparisons without tedious manual SERP checking.
Accurate Data
Uses real-time, geo-specific SERP data for reliable insights.
Better Content Planning
Confidently decide whether to target keywords on one page or multiple.
Improved Keyword Grouping
Enhance your keyword clustering process with intent-based data.
Global & Local Insights
Supports multiple locations and languages for international SEO.
Clear Visualization
Easily understand the overlap between SERPs with visual comparison.
Why Optiwing? More Than Just a SERP Checker
Built by a developer frustrated with complex, expensive SEO tools. Optiwing focuses on core SEO tasks with straightforward, effective tools.
Integrated SEO Suite
- Keyword Discovery
- Large-Scale Keyword Grouping (SERP-based)
- AI-Powered Content Briefing
- Localized SERP Analysis
How We're Different
- Pay-As-You-Go Pricing
No subscriptions. Only pay for what you use.
- Simple Workflow
From research to grouping to content—seamlessly.
- Real-Time Accuracy
Live SERP data for reliable, current insights.
Integrate SERP Similarity into Your Workflow
Optimize Content Planning
Determine if keywords warrant a single page or separate articles. Stop wasting effort on redundant content.
Refine Keyword Clustering
Group keywords with high SERP similarity for more accurate topic clusters. Use alongside our Keyword Grouping tool for large lists.
Analyze Competitors
Check SERP similarity for keywords your competitors rank for to understand their targeting strategy and find gaps.
Identify Content Gaps
Find related keywords with low similarity to your current content—each one is an opportunity for a new article.
Make Smarter SEO Decisions Today
Stop guessing about keyword intent. Get the data you need to build a more effective content strategy, improve your rankings, and save valuable time.